Alessi
Designer: CSA, Theo Williams
One of the results of the Memory Containers metaproject, coordinated by Centro Studi Alessi in the early 1990s. The "Biological Project" workshop (to which this series belongs) explored the theme of design expression associated with intuition, in a new relationship between man and nature.
Theo Williams
Theo Williams, born in Oxford, graduated in industrial design in Manchester, moved to Milan in 1992 and since 2004 is also based in Amsterdam. He is the Art Director for Lexon, Paris, a Design Director for the fashion brand Mexx (Liz Claiborne, USA) for licensing products and branding and the Creative Director for the Japanese Department stores ‘Mono Comme Cà.’ He collaborates with Art Partners NY, with Giovanni Testino. His clients include Abet Laminate, Alessi, Artemide, Consonni, Danese, Dornbracht, Mobileffe, Pyrex, Tchibo, Technogym, Tronconi; he has created packaging for Prada, CK Jeans, Giorgio Armani, Ferragamo and accessories for Benetton. The bathroom collection ‘Risma’ for Merati has been selected for the ADI Design Index 2003/4, Compasso d’Oro 2004.
Founded in 1921 as a “Workshop for the processing of brass and nickel silver sheet metal, with foundry”, Alessi has always stood out for the high quality of its products.
In almost a century of history, the company has gradually evolved to become one of the “Factories of Italian design”, capable of applying its expertise and excellence in design management to many different product types. Open to change and international development, Alessi at the same time has a strong bond with the traditions and cultural background of its area and continues to be synonymous with handcrafted objects produced with the help of machines.
Since the Company's Foundation in 1921 the Majority of Alessi Products have Been Manufactured through the Cold Working of Metals, a Tradition that is Kept Alive Today by the Skilled Workers at the Crusinallo Plant in Omegna.
Over time, Alessi also began to work with many other materials, such as porcelain, glass, wood, and plastic. A specific production method was developed for each one. Even when production takes place outside the Crusinallo plant, Alessi’s guidelines ensure the company’s original production quality standards, continuing to reconcile industrial technological complexity with an artisanal eye for detail.
The objects produced from the different materials are manufactured in various production plants across the world. They remain original Alessi objects in that they are conceived with the same design excellence and produced with the same attention to quality that sets the company’s products apart.
One of the best results of the Memory Containers metaproject, coordinated by Centro Studi Alessi in the early 1990s. The "Biological Project" workshop (to which this series belongs) explored the theme of design expression associated with intuition, in a new relationship between man and nature.
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