This universal shine enhancing gloss works for all hair colors and revitalizes hair’s natural brilliance. A mess-free shower gloss that revives even non-colored hair.
Reinventing how to wash in 3 unrivaled steps. Step 2 in Rita's True Color Revolution, glossing is the salon secret to keep color vibrant and hair as shiny as the day you got it colored. With 5 shades developed by Rita, this in-shower color-saver enhances shine and brilliance with mess-free application.
SAFE FOR ALL HAIR TYPES. THE TRUE COLOR COLLECTION IS SULFATE, SODIUM CHLORIDE AND PARABEN FREE.
Rita Hazan is equal parts colorist/artist/innovator. A NYC native, Rita is recognized as a pioneer, carving her own niche in a male-dominated beauty field. Known not only for her eponymous 5th Ave salon and signature hair color care products, Rita’s iconic looks on celebrities such as Beyonce, Katy Perry, Jennifer Lopez, Jessica Simpson have had a lasting impact on worldwide beauty trends. A style reinventor and daring colorist, Rita’s expertise and ceaseless innovations have translated into a line of hair color products. With Rita Hazan products specially designed for colored hair and addressing the spectrum of women’s hair color needs, Rita has established herself as ‘The Hair Color Authority.’
True Color Shampoo | True Color Conditioner | Triple Threat Split End Remedy | Root Concealer Temple Plus Brow | Weekly Remedy Cream Kit | True Color Foam Gloss | |
---|---|---|---|---|---|---|
Benefit | Color treated & ColorSulfate-free shampoo deeply cleanses hair and scalp, leaving hair completely clean, hydrated, & weightless. | Detangles strands to prevent breakage while providing lustrous sheen & a silky feel. | Serum laser targets breakage, repairing it instantly, while preventing future breakage and damage. | Unique cream formula grips hair easily while depositing buildable color in seconds. | 2 step in shower remedy used in place of conditioner once a week to nourish and restore hair. | Glossing is the salon secret to keep color vibrant and hair as shiny as the day you got it colored. With 5 shades developed by Rita, this in-shower color-saver enhances shine and brilliance with mess-free application. |
Hair Type | Color treated & Color Damaged Hair | Color treated & Color Damaged Hair | All Hair Types | Grey Hair | Color treated & Color Damaged Hair | Color treated & Color Damaged Hair |
When | Apply to wet hair, lather, rinse, repeat if necessary. Follow with True Color Ultimate Shine Gloss & True Color Conditioner. | After shampoo, apply to wet hair, leave in for 2 minutes, rinse. Use after True Color Shampoo & True Color Ultimate Shine Gloss for the truest color. | Pump a dime size amount and apply to damp or dry hair from mid-shaft to ends. Style & Dry as usual. | For Brows- Use the target tip to color grays & define brow shape. For Hairline- Use side of stick to sweep across gray hairs in long strokes. | After shampoo, apply quarter-size amount of STEP 1. Rinse immediately. Follow with quarter-size amount of Step 2. Rinse immediately. | Gloss immediately after coloring hair for optimal results. Pump handful of foaming gloss (8-10 pumps) into palm and massage through hair. Rinse immediately or leave in up to 3 minutes for an extra color boost. Rita recommends between the True Color Shampoo and the True Color Conditioner to put pigment back into your strands. Use 2-4 times a week. |
This universal shine enhancing gloss works for all hair colors and revitalizes hair’s natural brilliance. A mess-free shower gloss that revives even non-colored hair. Reinventing how to wash in 3 unrivaled steps. Step 2 in Rita's True Color Revolution, glossing is the salon secret to keep color vibrant and hair as shiny as the day you got it colored. With 5 shades developed by Rita, this in-shower color-saver enhances shine and brilliance with mess-free application.
Rita Hazan products specially designed for colored hair and addressing the spectrum of women’s hair color needs.
This universal shine enhancing gloss works for all hair colors and revitalizes hair’s natural brilliance. A mess-free shower gloss that revives even non-colored hair. Reinventing how to wash in 3 unrivaled steps. Step 2 in Rita's True Color Revolution, glossing is the salon secret to keep color vibrant and hair as shiny as the day you got it colored. With 5 shades developed by Rita, this in-shower color-saver enhances shine and brilliance with mess-free application.
Rita Hazan products specially designed for colored hair and addressing the spectrum of women’s hair color needs.
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