We are constantly improving our products based on what we hear from you. You told us 'less is more' and after re-evaluating our formulas, we've reinvented Johnson’s, now with 50% fewer ingredients. Because what's good for your baby is good for us all.
Why did Johnson’s reformulate?
We are continually learning about babies’ specific skin care needs with much of the industry led baby skin care research coming from us! Now we
combined our latest research with our love for babies to raise the bar even higher & improve products.
What age is the CottonTouch Collection best for?
Gentle enough for a newborn, our CottonTouch products are ultra-light and perfectly pH balanced to your newborn’s sensitive skin.
What does the Cotton ingredient do?
We blended cotton with our purposeful ingredients due to its absorption, breathability, and softness. The finely pressed cotton microfibers weave
together to form an invisible, weightless layer and enhance your gentle, loving touch.
What is the Johnson’s 2-Step Bath Time Routine?
1. Warm Bath: Use a wash with an enjoyable & light scent to clean your baby without drying baby's skin.
2. Gentle Massage: A soothing massage, with lotion, is a wonderful way to keep baby’s skin moisturized.
How do you ensure the safety and quality of your products?
We follow a 5-step Safety Process to ensure safe care for your babies.
1.Sourcing Raw Materials, 2.Thoroughly Assessing Ingredients, 3.Clinical Evaluation & Testing, 4.Testing Real-Life Use Cases, 5.Ongoing Evaluation
Learn more on our site
***Based on 2017 clinical skin safety assessments
****Based on 2017 internal J&J study
*Based on 2017 clinical skin safety assessments
*Based on 2017 clinical skin safety assessments
**Based on the ingredients used in the manufacturing of the product
CottonTouch
Bedtime
Head-To-Toe
Soothing
Classics
Skin Nourish
For over 125 years, Johnson's products have been specially designed for baby's delicate skin. And because we're dedicated to all things gentle, we've reformulated with simpler, gentler formulas, free of parabens, sulfates, & phthalates**. Our products have fewer ingredients with the same love you’ve grown to trust.
Gently cleanse your baby's skin and hair with Johnson's CottonTouch Newborn Baby Body Wash and Shampoo. Specially formulated to be gentle on your newborn's sensitive skin, this nourishing 2-in-1 baby wash and baby shampoo leaves skin and hair clean and touchably soft. The Johnson's No More Tears formula won't irritate your baby's delicate eyes during bath time. The light, velvety texture of the wash rinses easily and leaves your baby's hair and skin feeling clean and moisturized. From Johnson's, the number-one choice of hospitals, this tear-free baby shampoo and wash is pH balanced, hypoallergenic and free of parabens, phthalates, sulfates, and dyes. The baby bath wash is blended with real cotton and is soft on a newborn's skin as it gently washes away dirt & germs. Our safety assurance process is designed to meet or exceed governmental regulatory cosmetic standards around the world, so you can feel good about using CottonTouch Newborn Baby Body Wash and Shampoo on your little one.
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Nhận hàng triệu khuyến mãi
Đăng kí tích điểm hoàn tiền lên đến 10%
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Đăng kí tích điểm hoàn tiền lên đến 10%
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